MAWU
The AI marketing operating system

Turn one objective into a complete campaign.

MAWU learns your brand, coordinates specialist agents, creates every asset, and improves the work from real performance—all from one command surface.

FREE TO START · HUMAN APPROVAL BUILT IN · NO CREDIT CARD REQUIRED
Northstar Coffee / Command
● 7 agents online
WM

Campaign command

Strategy, production, approvals, and performance in one view.

Current objective
Launch the summer cold-brew line and grow qualified retail interest across the Gulf.
7 channels24 assetsJune 21–July 18Approval required
Campaign flowOpen plan →
01 LearnBrand manifesto synchronized
02 PlanChannel strategy approved
03 Create18 of 24 assets ready
04 DistributeBegins Friday at 09:00
Live work feedReview all
VD
15s product filmVideo agent · 2m ago
Review
GEO
AI-citation briefGEO agent · 8m ago
Ready
SEO
Landing-page clusterSEO agent · 14m ago
Ready
Specialist pulseAgent detail
StrategySocialSEOGEOVideoPaidEmail
Early signalsIntelligence
4.8%Click-through
62%Video retention
+18AI citations
Strategy
SEO
GEO
Social
Paid
Content
Video
Email
One system, full agency depth

Give the objective once. MAWU coordinates the rest.

A strategic orchestrator turns your goal into channel-specific work. Specialist agents produce it, the approval feed keeps you in control, and real performance teaches the next cycle.

01 / BRAND MEMORY

Every campaign begins with what makes you distinct.

MAWU builds a living brand manifesto from your offer, audience, voice, competitors, and accumulated learning—then anchors every agent to it.

02 / ORCHESTRATOR

Strategy before generation.

One campaign plan coordinates SEO, GEO, social, paid, content, video, and email instead of producing disconnected assets.

03 / STUDIO

Multimodal production

Copy, images, video, variants, and platform-ready derivatives in a single production workspace.

04 / CONTROL

Human approval feed

Review high-impact actions, budgets, and creative before MAWU publishes or spends.

05 / TRUTH

Real signals only

No invented reach or “viral” claims. MAWU reports measured, failed, pending, or unmeasured states honestly.

01 · MONITOR

See the field

Collect rankings, citations, reach, retention, conversion, and delivery health.

02 · ANALYZE

Find the signal

Reason over what moved the objective and what did not.

03 · PLAN

Choose the next move

MAWU proposes channel actions, creative changes, and budget decisions.

04 · EXECUTE

Ship with control

Approved work runs through the specialist agents and distribution layer.

A full team, coordinated

Specialist agents for every channel.

Each agent is anchored to your brand manifesto and the campaign plan, so the work stays on-strategy across the whole operation.

StrategyTurns the objective into a coordinated plan.
SEOSearch intent, clusters, and on-page work.
GEOVisibility and citations in AI answers.
SocialPlatform-native posts and derivatives.
PaidBudget-aware paid distribution (with approval).
ContentLong-form and supporting assets.
VideoShort and long video production.
EmailLifecycle and campaign email.
Automation with a hand on the wheel

You approve what matters. MAWU does the rest.

HUMAN APPROVAL

Consequential actions wait for you.

Budgets, publishing, and high-impact creative land in an approval feed. Nothing spends or goes live without a decision.

  • Budget approval before any paid distribution activates
  • Publishing held until you approve the account and creative
  • Every decision recorded on the campaign activity trail
YOUTUBE AUTHORITY

Grow a channel the legitimate way.

SEO-driven titles and thumbnails, shorts derived from long form, and retention read from real YouTube data—never bought views or bots.

  • Titles, descriptions, and thumbnails optimized for search
  • Shorts derived automatically from long-form video
  • Retention and watch-time measured, never estimated
Truth over theater

Real signals only.

MAWU reports what the connected data supports and makes missing connections explicit. No invented reach, no synthetic testimonials, no unsupported claims.

MeasuredNumbers come from connected channels that have actually reported.
PendingWork in progress is shown as in progress—never as done.
FailedFailures state what happened and whether credits were refunded.
UnmeasuredWhen a channel isn't connected, MAWU says so instead of guessing.
Questions

Straight answers.

Does MAWU publish or spend without me?

No. Budgets, paid distribution, and publishing are held in an approval feed until an authorized user approves them.

How do credits work?

Credits reserve before work starts and settle on completion. If work does not complete, the reserved credits are returned to your balance.

Where do performance numbers come from?

Only from connected channels that have reported. MAWU does not estimate results that have not been measured.

Do I need a credit card to start?

No. The Free plan includes 50 credits and requires no card. You upgrade when you are ready.

How is billing handled?

Subscriptions and credits are managed through our billing provider (Sakpata). MAWU never asks you to choose a payment processor.

Pricing that scales with the work

Start small. Add the full agency when you are ready.

Three clear entry points. See the complete six-tier comparison on the pricing page.

Free
$0

See MAWU work on one brand.

  • 50 credits monthly
  • 2 social accounts
  • Content and social
Start free
Agency
$999 / month

Run the system across many client brands.

  • 20,000 credits monthly
  • Unlimited brands and accounts
  • 25 seats and white-label option
Compare all tiers
Your next campaign starts here

One objective. Every channel. Continuously improved.

Build the campaign, approve the important decisions, and let MAWU coordinate the work.

Start with 50 free credits